Friday, 27 November 2015
Development of Digipak
Here shows one of our designs of our digipak, on the front cover we were going t have the artists face on the front cover as it makes her the main focus of the video and on the back cover we were going to have a long shot of her in the background. This makes her the focal point and shows a 360 degree movement. A lot of the shots used are from beech scenes and also an image of an amber ring which goes well with the name of the song 'gem.'
Here demonstrates another design for our digipak, here we were going to produce a rage of shots from extreme close ups to long shots. We planned this to have the outside shots so the ones at the beech were to be of images we had taken from the beech and the inside of the digipak we were going to have images from inside the house.
This is our final design we chose. It has a variation of shots from the house and the beech. In the designing process we decided to have all the images in a black and white filter. We kept the red lips there on the poster and digipak because it shows a literal contrast and the reason of her wearing it throughout the video which represents her wearing the lipstick to impress her boyfriend, this contrast to how she removes it in the video and goes to a more casual look leaving everything behind her. The images we used are of antiques from around the house which symbolise the 50's era and go well with the theme. We also used a close up photograph of me as the actress which show clearly the bold, strong makeup which helps set the theme of the 50's era. We had a picture of he actress on the front to make it clear that she's the focus point. We used the image of the actress on the back cover to show this as a key part of the video because it represents her escaping from her troubled relationship and leaving behind all the jewellery that reminded her of him. The close up shots of antiques are important because they set the mood of the 50's era. The typography is kept the same throughout so I flows well with both ancillaries, which include the poster as well.
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